Affiliate marketing is one of the easiest ways to monetize WordPress. With the right plugin, you can insert links automatically, track conversions, and increase commissions. In this guide, we’ll review the best WordPress affiliate plugins — both free and paid — and help you choose the right one.
Why Use an Affiliate Plugin?
Managing affiliate links manually is messy. Plugins make it simple by offering:
- ✔ Automatic link insertion
- ✔ Real-time click tracking
- ✔ Shortened URLs for better UX
- ✔ Centralized management of all affiliate programs
Top WordPress Affiliate Plugins in 2025
1. Monetize Plugin (Free)
The Monetize Plugin is the best free affiliate plugin for WordPress. Unlike others, it combines native ad integration with affiliate link management in a single lightweight package. Perfect for beginners and pros alike.
- ✔ Free for life
- ✔ Native ads + affiliate links in one
- ✔ Built-in real-time analytics
👉 Beginners can also check our Beginner’s Guide to Monetizing WordPress for step-by-step setup.
2. Pretty Links (Paid)
Pretty Links is popular for link cloaking and easy affiliate management. Great for bloggers who want to track links across multiple channels.
3. ThirstyAffiliates (Freemium)
ThirstyAffiliates helps organize affiliate links with categories and advanced reporting. Useful for sites running multiple affiliate programs.
4. AffiliateWP (Paid)
A robust option for those running affiliate programs directly. Best suited for WooCommerce stores that want to recruit affiliates.
Which One Should You Choose?
If you want free, fast, and all-in-one monetization, start with Monetize Plugin. It’s lightweight and ideal for anyone who wants both affiliate monetization and native ads in WordPress without paying monthly fees.
Comparison Table
| Plugin | Free / Paid | Main Features |
|---|---|---|
| Monetize Plugin | Free | Native ads + affiliate links, analytics |
| Pretty Links | Paid | Link cloaking, redirects, tracking |
| ThirstyAffiliates | Freemium | Organized link management |
| AffiliateWP | Paid | Run your own affiliate program |
Final Thoughts
Affiliate marketing is one of the best ways to increase WordPress revenue. With the right plugin, you’ll save time and maximize earnings. Start with Monetize Plugin for a free, beginner-friendly solution — and expand later if needed.